A Mobile Application, most commonly referred to as an “App” is a software that can be run on smart devices, such as phones, tablets and even watches. Apps have changed the way we live, work and play. We use them everyday to; order a take away, chat with friends and family, pay bills and many more everyday tasks. We are spending considerably more and more time on our mobiles than our desktops making mobile apps increasingly popular.
Customer loyalty is important for business growth and development. Attracting and retaining customers provides businesses with the upper hand in their markets.
Research has shown that 9 out of 10 people have a loyalty card but only around 20% are used to redeem the benefits. Cards also get lost or are not in hand when you are checking out. Selling to your existing customer is easier than attracting new ones. So, keep them coming back
Here are some ways that a loyalty app will benefit your business.
Businesses are using apps to improve their processes and increase the level of accessibility for their customers. The point of a mobile app is to seamlessly connect and interact with customers, reducing the noise form the internet and improving the quality of communication.